Search

Tasty idea goes down a treat

PUBLISHED: 12:05 03 June 2010 | UPDATED: 11:19 12 August 2010

HOTSHOT: Leela Usher finds baking therapeutic

HOTSHOT: Leela Usher finds baking therapeutic

AN entrepreneur with a flair for baking has been shortlisted in a competition to win a market stall selling her cakes for people with serious allergies to wheat.

AN entrepreneur with a flair for baking has been shortlisted in a competition to win a market stall selling her cakes for people with serious allergies to wheat.

Leela Usher, 31, from Queen Anne Avenue, Bromley, has caused a stir with judges of the Make Your Mark in the Markets competition by making specially commissioned cakes from her home in Bromley.

While continuing in her job as an on-set electrician at GMTV, Ms Usher recently founded her business, Lusher Cakes, which specialises in commissioned celebration cakes for people who suffer from lactose intolerance and coeliac disease, a serious allergy to wheat products.

Ms Usher said: "Although it's getting better, people with allergies have a really hard time getting food they can eat. You just can't get the kind of celebration cakes that I make anywhere else.

"It's great to be part of the competition because I have always loved baking and I find it very therapeutic."

She developed her talent for gluten-free and dairy-free treats after her best friend and former housemate was diagnosed with coeliac disease and she was forced to adapt to her needs.

"We had to change the way we ate completely, even the dust from opening a bag of flour could make her ill or fall asleep," she said.

When another friend had a baby who was lactose intolerant, Ms Usher made a cake for a birthday.

She said: "Everyone was blown away and amazed by what I did. The other mums asked me to make a cake for them, and the whole thing started from there."

As part of the competition, Ms Usher could win a free stall at Bromley Market, in High Street, for six months, as well as £1,000 of stock and free membership of the National Market Traders Federation and business support and advice. "The whole thing has been a challenge and a complete learning experience," she said.

Ms Usher will be at Bromley High Street Market on June 11 and 12 and will be visited by the winner of last year's competition, Matthew Crawford.

Most Read

Most Read

Latest from the Bromley Times

Hot Jobs

Show Job Lists