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Roads campaign targets teenagers

PUBLISHED: 17:42 23 June 2010 | UPDATED: 15:53 16 August 2010

A CAMPAIGN to cut the number of teenagers killed or seriously injured on the roads has been launched by Transport for London. TfL is asking youngsters to Look out for your mates. In Bromley last year, 21 teenagers were killed or seriously injured on t

A CAMPAIGN to cut the number of teenagers killed or seriously injured on the roads has been launched by Transport for London.

TfL is asking youngsters to "Look out for your mates."

In Bromley last year, 21 teenagers were killed or seriously injured on the roads.

In all, 301 teenagers were killed or seriously injured across the capital. The number has fallen by 18 per cent since 2008, when 367 teenagers were killed or seriously injured. The campaign will be heavily promoted across London for eight weeks this summer, with messages placed on the internet, radio and in the capital's parks.

Kulveer Ranger, the Mayor of London's transport advisor, said: "For the numbers to be going in the right direction year on year proves we are doing something right. But the grim fact is that 17 teenagers died on London's roads last year, and 284 others were seriously injured.

"That is 301 casualties too many and means we cannot afford to be complacent. It is absolutely vital that we build on the progress we have made, which is why TfL and the Mayor will continue to do all they can to make sure teenagers in London take road safety seriously.

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