Favourite children’s bedtime story comes to Bromley’s Churchill Theatre in May
PUBLISHED: 16:43 02 April 2014 | UPDATED: 17:25 02 April 2014
When the musical stage adaptation of the picture book The Gruffalo first hit the stage in 2001, few knew exactly how successful it was going to be.
Thirteen years later and the show is still touring with seemingly never-ending success.
Olivia Jacobs, 40, the show’s director, said: “When we started working on the show in 2001, the book wasn’t quite so famous and hadn’t yet won so many awards – thankfully there was not that pressure then that there might have been if we were making an adaptation now.”
In 2009 the book was voted the nation’s number one bedtime story by BBC Radio 2 listeners propelling it into another stratosphere of children literature.
Jacobs felt the musical - or “a play with songs”, as she calls it - benefitted from the fact it came before the book’s success.
“At the time, we had no idea that the book would be as massively popular as it is today - we just wanted to tell a great story well,” added Jacobs.
“Audiences have been very positive so far, grown-ups and children alike. I don’t think the show would have been able to run for this long if audiences hadn’t enjoyed it and recommended us to their friends.”
The Gruffalo comes to The Churchill Theatre in Bromley High Street, Bromley, BR1 1HA, from May 2-4. Tickets are 13.90 plus booking fee.