Bromley woman raises record breaking amount for Alzheimer’s Society

PUBLISHED: 07:00 01 November 2018

Rose and the tram at the South Coast Challenge. Picture: David Brenes

Rose and the tram at the South Coast Challenge. Picture: David Brenes


Sundridge Golf Club ladies captain Rose Yazdani has raised a record amount of money for the club since being elected a year ago.

Rose and her husband Alex Yazdani. Picture: David BrenesRose and her husband Alex Yazdani. Picture: David Brenes

Rose has raised more than £27,200 through a variety of means including charity quiz nights, coffee mornings and voluntary donations.

The main income has come through two key events – the club’s annual Charity Golf Fun Day and the 23k South Coast Challenge.

The money raised over the course of the year of her captaincy will be donated to Alzheimer’s Society, Rose’s chosen charity.

Rose’s mother Margaret died after living with Alzheimer’s for 10 years.

Rose and the tram at the South Coast Challenge. Picture: David BrenesRose and the tram at the South Coast Challenge. Picture: David Brenes

Rose said: “I didn’t really know much about Alzheimer’s or dementia and then my mum got it.

“She was 71 at the time. Lots of people choose local charities, but when I became lady captain I was so passionate about raising money for Alzheimer’s that I knew that it had to be the charity.”

The World Cup themed Charity Golf Fun Day brought in more than £10,000 on a single day.

The event saw appearances by former Tottenham footballers Ossie Ardiles, Ray Clemence and Paul Miller who all played and joined in on the day.

Rose, who has lived in Bickley all her life, took part in the Alzheimer’s Society South Coast Challenege on August 25, along with her husband and other club members.

They walked 23k from Eastbourne through Seven Sistes and Beachy Head to Alfriston.

Unbeknownst to Rose, the club’s captain at the time Tony Lopategui secretly joined the challenge and raised around £2,000.

Altogether another £10,000 was raised.

Rose added: “I said at the beginning of the year that I didn’t want to make a big thing about the charity - I didn’t want it to feel like people were being asked to put their hands in their pockets all the time.

“I knew if I just focused on two big things that I would raise £20,000.”

Rose, who has been a member of the club for 12 years, took up golf to spend more time with her family.

“My husband Alex and two sons, Sam and Daniel, played and they were at the golf course all the time so I thought I’d join them and now I play more than them,” she said.

As well as raising money, Rose has encouraged the lady members to get crafty and knit twiddle sleeves.

The handmade sleeves are given to people with dementia as they often find that fiddling with material is a helpful way to relieve feelings of anxiety.

“When you get Alzheimer’s or dementia, especially my mum who would pull her IV out, you don’t get given these,” said Rose, who has since received 70 twiddle sleeves which will be donated to a local hospital.

There are 4,330 people living with dementia in Bromley and this is set to increase.

Around 850,000 people in the UK have a form of dementia, with someone developing the condition every three minutes.

By 2021, one million people will be living with the condition. This will soar to two million by 2051.

Rose is passionate about fundraising, she said: “My mum had been through so much in her life, she had to cope with four girls on her own when she was just 39.”

“She was more like our sister and seeing her decline was hard. She’d given so much to me and my sisters and she was a wonderful person. When she passed away I knew I had to do something. That’s why I’ve become so passionate about it.

“It’s not just about people with dementia but for carers too. My mum didn’t go into a home, my sister Valerie Carson gave up her job and looked after her. Also for the families and what it does to them. It is a cruel disease which my mum endured for 10 years.”

Rebecca Greenbank, community fundraiser for Alzheimer’s Society, said: “We are extremely grateful for all the support we’ve received from Rose and everyone at Sundridge Golf Club over the last year.

“The final sum is incredible and it’s been amazing to see all the different ways that this was raised. On behalf of everyone at Alzheimer’s Society, I would like to say a big thank you to Rose, her family and all the members and staff at Sundridge Golf Club.”

To mark the end of her captaincy on October 27, Rose hosted a Breakfast at Tiffany’s themed Swansong evening which was attended by more than 120 people.

The theme has a personal meaning for Rose, as her Mum had given her a Tiffany’s bracelet, which she wore on the night.

With a total of £27 207.79 raised Rose said of her mum: “I know she would be proud, proud of me and all the money that I’ve raised.”

For ideas on information on fundraising or Alzheimer’s Society visit

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