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Bromley businesses vote in favour of £3million Business Improvement District

PUBLISHED: 12:00 11 November 2015 | UPDATED: 12:00 11 November 2015

English money

English money

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The scheme will generate up to £3million over the next five years to invest in the coordinated investment in projects aimed at the improvement of the centre of the borough

Kate MillerKate Miller

Eighty-six per cent of local businesses have voted in favour of setting up a Business Improvement District (BID) in Bromley to benefit employees, residents and visitors to the borough.

The scheme will generate up to £3million over the next five years to invest in the coordinated investment in projects aimed at the improvement of the centre of Bromley.

Following a turnout of 33 per cent, 86 percent of businesses voted in support of Your Bromley BID - the not-for-profit organisation set up to create and operate the scheme.

After an 18 month long process involving a feasibility study and full consultation with businesses that will be members of the BID, it has already created a business plan outlining what it will deliver, focussing on four core strategies.

Your Bromley Made Safer will involve initiatives designed to tackle community safety, improve perceptions about crime and anti-social behaviour and enhance Bromley’s reputation as a family friendly, visitor location, which will include recruiting a team of street ambassadors, introducing a child safe scheme and crime reduction initiatives.

Your Bromley Made Smarter will see improvements being made to the urban environment to enhance the appearance of the town centre, which will include additional cleansing, planting, improved signage and inventive street art.

There will be improved marketing and promotion - Your Bromley Made Prominent - to drive footfall, provide businesses with the platforms to get involved and widen Bromley’s appeal, which will include a calendar of events, a Select & Collect scheme and various promotional campaigns.

Your Bromley Made for Business is the final strand of the strategy.

The BID will support businesses in the office sector to help to improve the business scene particularly through information sharing, networking events and will also provide a voice to promote their interests.

Your Bromley will have around 550 members, consisting of businesses in the retail, leisure, office and public sectors in Bromley with a rateable value of in excess of £15,000.

The area it will cover includes the shopping centres, Bromley South, Pedestrian High Street, Upper High Street, Bromley North Village and Elmfield Road Business District.

Kate Miller, chair of Your Bromley, said: “We are delighted that businesses have voted in favour of the setting up of a BID for Bromley.

“We now look forward to getting to work on delivering the projects and initiatives outlined in the business plan.”

Cllr Peter Morgan, executive concillor for renewal and recreation, added: “This is very positive news that will build on the successful initiatives already underway or completed.

“It puts real power in the hands of businesses and we have worked with businesses all the way along this process and are committed to working closely with them going forwards to best position Bromley town centre for the competitive pressures ahead.”

The Mayor of London, Boris Johnson, helped fund the setting up of the BID for Bromley.

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